[fonts][body_font_settings][body_font_family] Lato Lato
Defiant Off-Road – Aronson Creative

Mud

CMYK 69 64 62 59

RGB 51 49 50

#333132

Sandstone

CMYK 58 52 52  21

RGB 105 101 100

#696564

Dune

CMYK 7 5 6 0

RGB 233 233 233

#E9E9E9

Alternate Logos

Apparel Design

Typography

Defiant Off-Road Branding

As providers of the off-road products for the most extreme weekend warriors, Defiant Off-Road allowed us to go wild and be more aggressive with their brand. They wanted something a little retro that also maintained their outlaw spirit.

We created this custom, hand-lettered type treatment for the logo to achieve that goal, and we’re excited to grow alongside the brand and develop more for them in the future.

Client: Defiant Off-Road

Date Completed: July 2016

Location: Phoenix, Arizona